"Show them why they should care": The latest Writer's Insight from Barbara Balfour

Thoughts on freelance writing, broadcast journalism and finding ways to thrive in a competitive industry.

The Freelance Writing Network

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Barbara Balfour

Feb 27, 2025

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For the latest edition of Writer’s Insight, I spoke to Barbara Balfour.

Barbara is a writer, editor, TV host and producer whose work has appeared in BBC, ELLE, the Economist Group, Fodors, Frommer’s, TimeOut, People, and every daily newspaper in Canada. In her travels to more than 50 countries, she has chilled with sumo wrestlers in Tokyo, baked bread i…

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A guest post by

Barbara Balfour

I’m a Canadian journalist, TV host, and producer who has travelled to more than 50 countries. I cover business, finance, travel, and lifestyle topics for global media outlets and organizations. See my work or get in touch at barbarabalfour.com.